_top_ | Realtruck Wikipedia

Type | Private (subsidiary of L Catterton) --- | --- Industry | Automotive aftermarket, E-commerce, Manufacturing Founded | 1997 (as Auto Accessories Garage) Founder | Mark R. Levinson Headquarters | Ann Arbor, Michigan, U.S. Key people | Nick F. (CEO as of 2024) Products | Truck bed covers, running boards, floor liners, tool boxes, off-road accessories Brands | BAK, Extang, Lund, A.R.E., Pace Edwards, UnderCover, N-FAB, Retrax, Roll-N-Lock, etc. Parent | L Catterton (since 2024) Website | realtruck.com

is an American manufacturer and retailer of aftermarket accessories for pickup trucks, SUVs, and Jeeps. Headquartered in Ann Arbor, Michigan, the company operates as a direct-to-consumer e-commerce platform while also manufacturing many of the products it sells under more than 20 proprietary brand names. RealTruck is one of the largest players in the North American truck accessory market. History The company was founded in 1997 by Mark R. Levinson as Auto Accessories Garage , an online retailer of automotive aftermarket parts. In 2008, the business rebranded to RealTruck to focus specifically on the growing pickup truck segment. The new name reflected the company’s shift toward a community-oriented brand identity, targeting truck enthusiasts. realtruck wikipedia